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Artist management / content

Own music project

Artist management & marketing

06/2024 - 07/2025 Milan, Italy

In my own music project I developed social media strategies, organised content creation and supported artists from idea to release.

Own music project

Context

The project grew from my personal interest in music production and artist development. The goal was to make independent artists more visible and organise creative work in a more structured way.

My tasks

  • Developing and managing social media strategies for artists
  • Coordinating content creation: video, photo, text and visual assets
  • Supporting recording, release preparation and artist branding
  • Optimising creative workflows with digital tools
  • Preparing and managing collaborations in the music field
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Results & impact

Built a structured workflow from idea to content to release

Practical experience in artist management, marketing and music promotion

Connected creativity, organisation, negotiation and digital analysis

Tools

InstagramSpotify for ArtistsCanvaCapCutFL StudioContent PlanningArtist Management

Gallery

Own music project

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Links & external proof

Learnings

  • Artist management means trust, timing, clear communication and patience.
  • Good music projects need both creative identity and clean operational execution.